Brief Description
Looking for an SEO + Digital Marketing Specialist to handle all search engine optimization and digital marketing activities.
Will be responsible for managing all SEO and digital marketing activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks, and digital marketing activities.
Responsibilities:
Preferred Skills
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Social Media Marketing:
- Organic posting (Facebook, Instagram, LinkedIn, Twitter/X)
- Paid social media ads (targeted campaigns)
- Influencer marketing & collaborations
- Community management (responding to followers, groups, chats)
Social media contests & campaigns - Paid Advertising (PPC)
- Google Ads (Search, Display, Shopping, YouTube)
- Social media ads (Meta Ads, LinkedIn Ads, etc.)
- Retargeting & remarketing campaigns
- Native ads & programmatic advertising
Years of Experience preferred : 2 to 3 years
Work/Posting Location: M-Squared Office, Technopark
Preferred Technical Qualification: Professionally trained candidates
Preferred Academic Qualification: B.Tech/Graduation with good academic scores; IQ should be above average
Interested candidates are requested to send their resumes to careers@m2comsys.us with “SEO/Digital Marketing Specialist” as the subject line.
